When we see photos of our mothers when they were pregnant, they always looked so cool, working a bump in a way that was neither attention seeking nor pretending it wasn’t there. Which is why, when we spotted pregnant-with-her-second child Edwina Gieve wearing a fetching 1970s-inspired forest green maxi dress with statement collar and satin sash at a recent wedding, we applauded her sartorial verve. She lamented the “shrink wrapped generation” as we seem to be now, and as it turned out, the dress was from her new vintage-inspired fashion line, the Mitford-witty monikered In Pig (slang for being pregnant in the sisters’ nonsense language), which she has just launched with NCT friend Johanna Kociejowski.
The four piece made-in-England vintage-inspired collection also includes hip Liberty-print trimmed denim 1980s-inspired dungarees and 1970s-inspired smock dress (the latter is also in a glorious liberty print), plus a 1960′s round neck short crepe dress with fabulous bell sleeves. Edwina is completely gorgeous, (good genes, evidently – her cousin is Cara Delevigne) so she makes the designs look sublime, but we reckon it’s a look that’ll translate wonderfully to those of us not blessed with model looks too.